Yunnan University's group researches the tourism industry

The research group posed for a group photo at the Puzhehei Scenic Area. [Photo/ynu.edu.cn]

A group of 33 teachers and students from the Department of Tourism Management of Yunnan University went to the Puzhehei Scenic Area in Southwest China's Yunnan province to carry out a three-day research activity on industry-education integration on Aug 23.

This research delves into the operations of homestays and communities in the digital age, exploring the impact of new forms of tourism on these sectors.

During the research, the group communicated with local residents, homestay operators, and tourists through interviews, questionnaires, and other means.

Members of the group communicate with a homestay operator during the research. [Photo/ynu.edu.cn]

During the meeting, the attendees shared their insights and opinions on various aspects of tourism, including its development, the expectations of the community, and the potential impact and opportunities that tourism can bring.

The group also visited Qingmo Hostel in Xianrendong village, Puzhehei Scenic Area Management Committee, Qiubei County Intangible Cultural Heritage Protection Center, and other places for field research and interviewed the relevant person in charge.

Every day after the research work, the group held a discussion to share the experience of research and interview. After conducting the three-day research, the group sorted through the data and interview recordings and then wrote a report to consolidate their findings.

This activity gave students an in-depth understanding of the development status of the tourism industry and related management practices and improved their professional ability and comprehensive quality.